Lafetch

E-commerce

D2C

Mobile app

Mobile app design for an e-commerce marketplace that delivers fashion at your doorstep ultra-fast.

LaFetch is a marketplace targeted towards Gen- Z offering a curated selection of clothing, accessories, and more from boutiques and brands across Delhi and delivering them straight to your doorstep. Our work included designing the brand, the mobile platform for Android and incorporating a novel shopping experience — with predictive and unique mechanisms for choosing products.

Product Strategy
UX/UI Design
Branding
Content

The Brief

Our initial task was to develop a complete brand kit and design the mobile app from the ground up with a lean product-focused strategy and a user-centred digital shopping experience for the consumers and vendors.

We sought to enhance the familiar process of ordering products online by making it smarter, more intuitive, and faster.

Hassle-free checkout experience

With human-centred design, customers are able to navigate the app, select products from local boutiques and stores, and checkout without hassle.

The result is a premium shopping experience complemented with custom illustrations & animations to keep it fresh and memorable with every click.

Hassle-free checkout experience

We sought to enhance the familiar process of ordering products online by making it smarter, more intuitive, and faster.

Leaving No Stone Unturned

For vendors and admins — we designed real-time store and inventory management tools with intuitive analytics, making product, order and inventory management a breeze.